Sustainability is no longer optional in logistics—it’s a market demand. With the EU Green Deal setting ambitious carbon reduction targets (55 % emissions cut by 2030), shippers and carriers are under pressure to adopt greener practices.
Green logistics strategies now go beyond switching to electric vehicles. They include:
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Load consolidation & optimization to minimize trips.
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Modal shifts from road to rail or sea when possible.
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AI-based route planning to reduce fuel consumption.
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Sustainable procurement for fuel, tyres, and spare parts.
McKinsey research shows that companies applying green logistics save up to 10 % in operating costs while improving customer retention. Furthermore, over 70 % of shippers are willing to pay a premium for low-emission transport.
Routilia integrates sustainability into its matching algorithm, favoring route combinations and partnerships that result in fewer CO₂ emissions—helping users meet regulatory requirements while strengthening their green credentials.
What This Means for You:
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Lower carbon footprint and better compliance with EU regulations.
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Enhanced brand image and competitive positioning.
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Cost reductions from optimized fleet utilization.
